Patience is the one word that springs to mind when I admine Ariane Arazi's jewelry. Patience, talent and productivity! Her work is consistently and meticulously designed and produced, and every element of her brand reflects her dedication to quality. Here, she answers some Jewelry Report questions about her work.
What are your favorite materials to work with?
My favourite material to work with is the initial wax. I can manipulate it into any shape I want before casting it into the metal I chose. It’s amazing to see a simple block of wax transform into a piece of art.
What is your favorite design, and is this your best seller?
My favourite design is the flower ring. It is a great seller but not the best. I just love it because it was my first piece. It reminds me of how it all started. All the hard work that helped me get to where I am today.
How did you first get into jewelry art in general?
I come from a family of very talented jewellers. I honestly think it was in my blood.
Can you tell us more about the themes that run through your jewelry?
Most jewelry lines are consistent and do run a theme. It is very obvious that mine does not. As you can see I constantly like to switch it up. It’s actually a reflection of my personality. It all depends on what mood I’m in that day. It can also be what new color or trend I obsess with at that time. To me it’s all about making a statement.

What do you have planned for future collections?
My new collection will actually be out by the end of July so stay tuned! I’m extremely confident with this new line. I really think it’s the best one yet!
Do you get more excited about the design or technical aspects of jewelry art?
Well it all starts off with this vision I imagine in my head and am determined to replicate. That image usually changes during the creating process and that’s what is so exciting. I always get new ideas on how to improve that initial piece even more while I am making it. By the time the jewel is finished it becomes a better version of what I originally pictured in my mind.
Can you name another jewelry designer whose work you admire?
Who else but my grandfather’s work? Isaac Hasbani is the creator of Hasbani gioelli in Milan, Italy. He is my inspiration. My goal is to one day become the great jewelry designer he once was.
Do you find the process of experimentation frustrating or inspiring?
I find it totally inspiring. The only way to achieve perfection is through trial and error.

Do you prefer doing retail or trade events?
I much prefer trade shows because you accomplish so much more in so little time. It is a weeklong event where all costumers are solely here to see you and know exactly what they want. It’s a pleasure working with clients that are in the same field and can appreciate the hard work that goes into each of your pieces. Retail on the other hand is a whole different ball game. I do enjoy educating the client on each piece because it is what I do and what I love. However, it’s a guessing game at times. A client can be coming to you with an idea of what they want but leave with a totally different purchase. It’s quite confusing but it’s part of the job description.
If you could have any jewelry super-power to help you with your jewelry what would it be?
I wouldn’t necessarily choose a super power but I would definitely want more hours in a day! It the time it takes for each piece that I find most frustrating. I am a very meticulous person which is pretty important in this field. On some levels however, it can be very frustrating. I can be working on something for hours straight and suddenly decide that the piece is no good and start all over again. If there were more hours in a day and I would require absolutely no sleep life would be so much simpler!
Find out more about Ariane Arazi at her website, http://www.arianearazi.com
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